Born in Chile in 1980, Sebastian Riffo Montenegro is a painter and digital artist that also currently works as an Art Director in Marketing and Advertising. Montenegro creates paintings that criticize consumer society and socially constructed beliefs. Disposable artificial products that envelop and define the behavior of humans are the subject of criticism; products with no inherent value that have an expiration date.
The literal lines and meticulous technique of the works seem to offer an unquestionable realism where the images, textures, and palette are clear, frontal and concrete. However, the work of Montenegro inevitably urges the viewer to delve into the underlying mysteries of the series; reconsidering what is initially offered as mere imagery. Deliberately worked from photographs, the artist’s pictorial images refer directly to Walter Benjamin’s theory of mechanical reproducibility, which defines our existing consumer society. Consequently, Montenegro’s paintings act as a catalyst for criticism towards the subconscious consumption of images and the effect that consumerist social constructs have on this consumption.
Copyright Artspace Warehouse. All rights reserved.